Unternehmensführung und Unternehmenserfolg


Published: 29.01.2003  〉 Heft 2 (von 8) 2003  〉 Resort: Articles 
Submitted: N. A.   〉 Feedback to authors after first review: N. A.   〉 Accepted: N. A.


Management and Entrepreneurial SuccessStarting point of the analysis are theoretical considerations about multi-causal reasons of the management influence on the entrepreneurial success. In the further continuation an economic model illustrating the guidance idea of multi-causality is presented as well as a statistical evaluation method coordinated with it. Basis for the statistical illustration of the multi-causal context is an causal-analytic evaluation procedure. A priori formulated causal relations between not observable exogenous and endogenous variables are illustrated by a structural model. The structural model corresponds to the logical starting point of the regression analysis to provide documentary evidence of cause and effect relations. The latent variables of the regression-analytic part are measured by observed indicator variables.The measuring model itself is closely related to the logical starting point of the factor analysis. The causal-analytic evaluation procedure thus links the measuring models with cause and effect models.The formulation and examination of hypotheses are explained by case studies as a result of limited data. It refers only to the context between the market-focused management and the entrepreneurial success on the one hand as well as production and technology-oriented management and the entrepreneurial success on the other. Further unresolved tasks like further dimensions of the management - like employee orientation or financial orientation - have to be analysed more in detail. This task also gains significance because changes in the relative relevance of the identified management dimensions are to be expected.
Prof. Dr. VOLKER PETERSEN, Institut für Agrarökonomie und Agrarraumgestaltung der Martin-Luther-Universität Halle-Wittenberg, Ludwig-Wucherer-Straße 2, D-06108 Halle/Saale
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